MBA in Marketing
The corporate world has long been requesting marketing programs at the master’s level. These employers have recognized that strong marketing skills are required for virtually any corporate career. In addition, if you intend to own your own business, no matter what field you are in, marketing skills are crucial.
The Marketing MBA program and Certificate in Marketing were designed with the needs of different industries incorporated into the course content. The Marketing Manager position is normally described by the Bureau of Labor Statistics as someone responsible for planning, directing, and coordinating marketing policies and programs. Marketing managers also help to determine the demand for products and services, identify potential customers and develop pricing strategies with the goal of maximizing the firm's profits or share of the market.
All of the courses included in the MBA in Marketing and Marketing Certificate will give the potential Marketing Manager or Entrepreneur the tools for strategic thinking and skills that can translate into success!